TV
Holy Motors Wins Gold Hugo

Holy Motors Wins Gold Hugo

The prizes were announced from the Chicago International Film Festival this past weekends and Leos Carax’s ‘Holy Motors’ topped the bill as it scooped the festival’s Gold Hugo for the best international film as well as additional honors for acting and cinematography. The festival’s other winners were Michael Franco’s ‘After Lucia’, Peter Bergendy’s ‘The Exam’...
ABC Dominate Upscale Demographic

ABC Dominate Upscale Demographic

ABC have had some spectacular success this fall, even though most networks are clamoring for ratings in the traditionally slow season. The network is currently in fourth place in the 18-49 demographic and is the only one of the top four networks not to feature sports, which many networks lean on. If the sports ratings...
Bridge Content - Bravo's Case – From Digital Extension To Digital Experience

Bridge Content – Bravo’s Case – From Digital Extension To Digital Experience

The first season of Bravo’s “Top Chef” appeared on March 8, 2006. This was a reality show, using a competition format to show aspiring young chefs performing various cooking challenges. Their results were then judged by a panel of four renowned food and restaurant industry professionals. During the the season, contestants were animated one by...
Private Practice Comes To An End

Private Practice Comes To An End

ABC’s long running medical drama ‘Private Practice’ is set to end some time in early 2013 after the 13th episode of the latest season. The show’s star Kate Walsh had already indicated this summer that she was walking away from the show and as a result this news comes as no surprise as there was...
HBO Consider Another World War II Series

HBO Consider Another World War II Series

Following the phenomenal success of World War II skeins ‘Band of Brothers’ and ‘The Pacific’, it looks as though HBO are set to back a third series in the genre – this time charting the fight in the skies over the Pacific region. HBO president of programming, Michael Lombardo revealed this week that the network...
Bridge Content To Bridge Two TV Seasons

Bridge Content To Bridge Two TV Seasons

Another early case of using bridge content to serve the anxious audience, was presented in 2004, when SciFi turned their third most-watched program ever, the 1978 dramatic outer space science fiction series “Battlestar Galactica” into a complete television series. “Battlestar Galactica” second season ended as abruptly, the main characters finding out their home planet had...
Bridge Content In Other Social Media

Bridge Content In Other Social Media

“Degrassi” started in 1980, in Canada, with 26 episodes and moved to the States  1987, with three seasons on PBS. It is a teen’s series, giving an overview of the students attending a fictional school in Toronto. Degrassi Junior High became Degrassi High in 1989 as the storyline took the cast into high school l....
Bridge Content - CBS Case - from Bridge to Real Content

Bridge Content – CBS Case – from Bridge to Real Content

CBS “How l Met Your Mother” has over 18 million fans on Facebook. This is due to their totalistic approach to content that other use only for bridging purposes. What does that mean? When a website or Web content is mentioned on-air, it has already been installed in real for fans to discover and explore....
TLC Gets Wedding Fever

TLC Gets Wedding Fever

TLC are premiering more bridal related programming from next month starting with hour long special ‘Bada Bling Brides’ on November 8 which features Italian brides in search of the most glitzy bridal gowns available at the D’Agostino family bridal shop. The special, which is produced by NorthSouth Productions will air in the 10pm slot. The special will...
Fashion Star Production Resumes

Fashion Star Production Resumes

NBC have managed to resume production of reality show “Fashion Star” after reaching a deal with around70 crew members. The taping of the show ceased this past weekend following picketing by the crew at Hollywood Center Studios. Negotiations got underway with the International Alliance of Theatrical Stage Employees representing the disgruntled crew members and a...
TNT Greenlight Mobster Skein

TNT Greenlight Mobster Skein

Cable Channel TNT have given the greenlight to a six episode run of a new crime drama set in 1940’s Los Angeles. The skein has a working title of “L.A. Noir” and is based on a book by John Buntin. The plot revolves around a decades long conflict between police and the mob. The show...
The Voice Performs Well For NBC

The Voice Performs Well For NBC

NBC’s musical reality TV program, The Voice, brought the network a Tuesday night victory with a 4.6 rating / 13 share in the 18 to 49 market according to estimates from Nielsen. The show, which aired in the 8pm slot ahead of the latest Obama Vs Romney face off and attracted 12 million viewers –...
Kutcher Highest Paid TV Actor

Kutcher Highest Paid TV Actor

Forbes Magazine have revealed that Ashton Kutcher is the highest paid actor with an estimated $24 million in earnings for the 12 month period ending May 2012. Kutcher replaced former list topper Charlie Sheen in “Two and a Half Men.” Sheen was absent from this year’s list, although with his new show “Anger Management” he...
Bridge Content - ABC's Case Study

Bridge Content – ABC’s Case Study

ABC, posted two cast photos that were  to engage the audience of Modem Family’ season three premier  They pretended they did not know which one to choose for their promotion campaign, so they asked the over 4 million fans of the series to choose for them.   One of the poster photos received over 2,600 ‘likes,’...
Bridge Content - A CW Case Study

Bridge Content – A CW Case Study

“The Vampire Diaries” aired on The CW television network on September 10, 2009. It is built around two vampire brothers, Damon and Stefan Salvatore, who both fall in love with a high school girl, Elena Gilbert. The brothers found themselves in a similar love triangle in the nineteenth century with a merciless vampire, Katherine Pierce, who looked very much...
Bridge Content - Facebook – Number One Audience Engagement Platform

Bridge Content – Facebook – Number One Audience Engagement Platform

A survey, published in May of 2011, reported that over 275 million people “liked” at least one TV show on Facebook; over one and a half billion “likes” within the social network. Moreover, 17 of the top “liked” Facebook pages are of TV shows. Why every broadcaster wants more and more “likes” on Facebook? Liking...
Bridge Content - The Need To Share

Bridge Content – The Need To Share

The Dallas attempted murder and its revealing was a good story turn, but more important was the new way how content created tension and anticipations between the episodes. This is now known as “bridge” content and is widely used. Bridge content makes series more popular and maintain viewers’ loyalty to the production. Nowadays we have...
Bridge Content - Creating Suspense Between Episode Airings

Bridge Content – Creating Suspense Between Episode Airings

The first “Dallas” episode was broadcast on Sunday, April 2, 1978, as a start of a “miniseries”, but it did not turn out to be mini at all; “Dallas” reached 357 episodes in over 13 years. It told the family saga of the Ewing family of eight members, who got rich from the oil business...