Technology
What Is Transmedia

What Is Transmedia

Transmedia occurs when a narrative takes place over a number of various media platforms. It may also be known as cross media, multi platform media or enhanced story telling. Cross media is: “being where you desire to fuse two or more media together, thus creating multiple story channels” Some of the most prolific examples of...
Finishing on Digital vs. Finishing on Film

Finishing on Digital vs. Finishing on Film

Finishing on Digital Finishing on digital is often considered easier than finishing on film, and is often used when the final production is planned for exclusive use for T.V broadcast, theaters, or festivals that guarantee digital projection. If digital projection is promised, then there is no need for a film finish. The production can simply...

Theaters and Technology

Today, movie theaters face many high-tech threats to their audience base. Netflix, the Red Box vending machines, and even the video stores that are still left siphon away potential viewers, who end up catching flicks and popping popcorn at home rather than in the theaters. Several of the movie studios are trying to carve out...
Mini-Dvs: Have We Got The Message Yet?

Mini-Dvs: Have We Got The Message Yet?

“The medium is the message,” Marshall McLuhan famously declared back in 1964. What did he mean by this? To my mind, he meant that the nature of the technology at the disposal of a creative artist will inevitably and sometimes dramatically influence the content of his creation. Sometimes whole movements of creative outpouring – YouTube,...