Film Business
Multiplatform Marketing: DIY DVD

Multiplatform Marketing: DIY DVD

DIY DVD This can be done entirely online- you can get a quote and make an order. In addition, many Indie producers have websites created where you can buy their DVDs.Keep in mind there is still the question of how or why people will find the film online given the huge about of content available...
How to Successfully Distribute Your Own Film And Get It Shown in Theaters!

How to Successfully Distribute Your Own Film And Get It Shown in Theaters!

Being a film or movie distributor may look and seem like a huge opportunity for making a load of money. You may have even tried it already, but if you have, why are you reading this? What went wrong with the “do it yourself” (or DIY) distribution method? One thing you must make a priority...
Incentives For Film Production

Incentives For Film Production

With the costs of film production continuing to rise, studios are always on the hunt for ways to reduce or offset their budgets.  State film commissions are responsible for attracting new productions, and will often contact a filmmaker during pre-production to offer shooting locations.  In the old days, most if not all films were shot...
License Documentation & Funding

License Documentation & Funding

A producer primarily uses a bank-financing cash flow to fund films and one usual condition is pre-sale licenses in one or more international territories. Only films with A list talent easily attract international pre-sales commitment so the relationship with distributors is essential. The producer should work with distributors to assure both the story and the...
International Film Distribution-Relationships

International Film Distribution-Relationships

International Film Distribution & Territories The world of film distribution has never been smaller  or more complex. Let’s examine the dominate territories and the top tier of internationals sales agents to learn how producers initiate and maintain relationships. But first consider the following. 40% of the world’s population live in China and India alone, and...
Film Production Information Resources

Film Production Information Resources

Production need to keep up on creative, business, technological and industry information and developments. Most of the necessary resources are available on the Web. Here are a few sites a producer should have bookmarked in their Favorites: Exhibitor Relations Company, Inc. (www.ercboxoffice.com): One of the oldest and most reliable sources for information, this site features...
How Are Films Funded?

How Are Films Funded?

Films make vast sums of money, so they should be self-funding, shouldn’t they? Some films make vast sums of money, but they also cost vast sums of money, and they are also capable of losing vast sums of money, or just breaking even, leaving nothing in the pot for the next one. Plus, when we talk about...
Film Releases: The Future of Theatrical Release

Film Releases: The Future of Theatrical Release

On the face of it, it seems as though the future of theatrical release through cinemas is a pretty tenuous one, ticket prices keep going up while the price of DVDs and online watching keeps coming down, it’s more convenient to watch at home, if you don’t like a film you watch at home it’s...
Film Releases: Who’s Watching?

Film Releases: Who’s Watching?

The points above are also tied to the fact that the main consumers of new films are young people, and young people as a group like to go out rather than staying in. People often ask why films are targeted so much towards the young, this is why, it’s because they’ll go out and see...
Film Releases: Home Entertainment

Film Releases: Home Entertainment

When film began there was only one way to see it; at a cinema. Once a film’s theatrical run was finished it was useless, like a stage play that had run its course, so used films were simply burned by distributors, which is why barely 20% of the films made during the silent era survive...
Film Distribution from the Cinema Screen to Digital Downloads

Film Distribution from the Cinema Screen to Digital Downloads

In the digital age there are many ways a film can be distributed, and the box office is just the first step. Here’s a look at distribution focusing on contractual agreements and how the profits and expenses are sliced up. On the Cinema Screen Once upon a time the box office was where a film...
Studio Distributors or The Majors

Studio Distributors or The Majors

There are no bigger advocates for independent producers than motion picture distributors. The largest distributors are the studio distributors commonly referred to as “the Majors”. The more of a working understanding of how a studio distributor works and how that relates to them that the producers have, the more likely it is that they will form more...
Distributors Play up the Brand

Distributors Play up the Brand

Branding is important anywhere, but especially in motion pictures. The brand of the movie determines how consumers identify it with a product or group of products. This brand is established in many ways by distributors. Distributors establish a movie’s brand with how and where they market the movie, the additional promotions they use to attract...
Film Distribution Players

Film Distribution Players

Distributors are the companies that handle the sales and marketing of motion pictures to audiences. They establish the brand of a movie and are the wholesalers of motion pictures to the media they distribute. There are seven major players in the United States. They are: 20th Century Fox, Universal, Buena Vista, Sony, Paramount, Warner Brothers,...
Green light Service: Outsourced

Green light Service: Outsourced

There some parts of green light that are sometimes outsourced. For example, OXT is an online screening service that has also launched a script evaluation service. They can compare scripts to other genres and identify target demographic and potential box office, as well as marketing pathways. They then give recommendations to the negative feedback. The...
Story Selection & the Green Light

Story Selection & the Green Light

Story Selection Initially the story development manager reviews all the submitted stories  before they recommend ideas to a producer. If an idea is chosen, it is passed onto the production company’s executive committee for approval before an investment or budget is allotted. We have green light. International Green Light The green light process is the...
How A Producer Is Paid: Share Analysis Review

How A Producer Is Paid: Share Analysis Review

Below are terms referring to how a producer is paid; important information that every producer should understand. Total Distributor’s Net: This is the sum of all income, after expenses, from the all the major earnings categories. Production Financing Expenses: This is the producer’s cost of interest and fees for production funding. The financing is 3...
Social Media and TV Observation Trends

Social Media and TV Observation Trends

You will never know how good a program is or how much impact something has made unless it is trending on social networks. The way society works these days is that everyone wants to know what everyone else is thinking; where the opinion of the masses are important in the decision making process of individuals....