Film Business
Investing in Your Film: The New 50/50

Investing in Your Film: The New 50/50

One of the most difficult challenges filmmakers face is making people care. First, you have to construct your narrative and capture it on film, tell new stories in interesting ways and be better at it than anyone else. And then the real work begins. Telling a great story doesn’t matter if no one stops to...
Top 5 Film Festivals

Top 5 Film Festivals

Movies have become a bigger and more important in everyday life as time has gone on. Film Festivals have become a huge attraction to celebrate this artwork. Here are the Top Five film festivals in the world: South by Southwest South by Southwest is a music, film, technology and entertainment festival in Austin, Texas. This...
7 Great Indie Films

7 Great Indie Films

Indie movies are always a tricky box-office ticket. You can never tell whether they’re going to blow everyone out of the water or simply sink to the bottom of the pool. Recently and despite the odds, we’ve seen an explosion of indie films clearing up at the box office, as well as getting a very...
Science Fiction and Fantasy Movies are Taking over Hollywood!

Science Fiction and Fantasy Movies are Taking over Hollywood!

In the world of movies, there was a point where sci-fi started to become a genre that was respected. That point would have to be the premier of ‘Star Wars’ in 1977. After that, Science Fiction became a serious movie genre. The flood of science fiction and fantasy movies in recent years,has been completely dominating...
The Difference in Funding for Hollywood vs Independent

The Difference in Funding for Hollywood vs Independent

Big budget movies, typically filmed in a Hollywood studio, often feature large explosions, natural disasters, and visualize the impending doom of the world. To create these large scale effects, money is needed. A lot of money. Major studios have their specific ways of earning money for their production, but non major studios and independent films...
Releasing Movies to all Platforms Simultaneously

Releasing Movies to all Platforms Simultaneously

It’s happened, almost in the blink of an eye. We can now access recent release movies on the internet, dvd and bluray, pay per view, and at the theater. The advances in home theatre equipment mean that people have more choices viewing film entertainment than ever. Some people would much prefer to watch movies from...
Additional Merchandise To Accompany Your Film

Additional Merchandise To Accompany Your Film

Signed Merchandise Especially in cases where a filmmaker has a loyal fan base and ardent supporters, there will be a definite market for signed merchandise. Usually the best types of items to sign are posters and DVDs. In the case of posters, you don’t need to plan ahead. Simply sign the poster, roll it up,...
Death of the Theatre: Will it Happen?

Death of the Theatre: Will it Happen?

Will there be a day in the near future when people stop watching movies a theatres? This will all depend on several things: Date nights and the like.  Movies are cheaper than other options and you can’t get the “experience” at home.  Think about the food, the company, live events, etc.  Will this still entice the...
The Producer As Leader

The Producer As Leader

The producer must always be a leader for his team, as much as (if not even more than ) the director, if a film is to have a chance of success. Unlike the writer and director of a film however, the characteristics of a successful producer can be difficult to pin down. After all, the...
Taking Organizational Culture Into Consideration

Taking Organizational Culture Into Consideration

There are two important concepts that all production companies should keep in mind and apply to their businesses: team theories and organizational culture. First, let us take a look at team theories. There have been numerous books written about this subject, such as The Wisdom of Teams written by Katzenbach and Smith, and Management Teams...
Gatekeepers of Film Finance

Gatekeepers of Film Finance

It is important for one to understand what the three major types of film in the British sector are, since each category brings with it a series of distinct personalities – the personalities of a film’s creator (writer, director, producer), of a film’s financiers, and of a film’s audience. A producer and writer need to...
The Film Value Chain

The Film Value Chain

An important aspect of competitive business strategy has to do with bringing an organization into line with its strategic environment. As such, it is critical for those who run businesses in the film industry to fully understand the value chain in which they are working, especially during periods of radical change. Thus we have seen...
Linking the Audience to a Film’s Development

Linking the Audience to a Film’s Development

The source of a film’s funding can largely depend on that particular film’s overall structure and vision, including the vision of who its potential audience members will be. In looking at British films (films that are set in Britain or that follow British characters as they travel elsewhere), we can divide films into three categories:...
Packaging Your Film for the Consumer

Packaging Your Film for the Consumer

Creators of visual media content have the ability to produce and sell a wide variety of products in stores and on their websites nowadays. A comparable field for film marketing is music, and filmmakers can get ideas by looking at what popular musicians have done to expand their brands beyond the music itself. Some ideas...
Categorizing Films by their Sources of Funding

Categorizing Films by their Sources of Funding

As George Lucas once pointed out, true creative control comes from those who are in charge of the money. Therefore, it is worth being aware which types of companies tend to fund various types of films. This article will focus on three kinds of film within the British film typology. By British films, we mean...
Preparation For Film Marketing And Distribution

Preparation For Film Marketing And Distribution

The preparation of the necessary marketing and distribution materials for the promotion and delivery of your film can be expensive and time consuming. However, with some forward planning and some clever use of resources during the preparation, production and post production process, the time and financial investments required may be greatly reduced. Most importantly, it...
How to Sell Rights to Your Digital Products

How to Sell Rights to Your Digital Products

There are three main ways you can sell your digital rights, none of which are mutually exclusive. You can have an aggregator or distributor sell the content on your behalf, do it all yourself, or use a combination of both. What is an Aggregator? An aggregator is a company that has a pre-established relationship with...
Proliferation of Digital Rights Media

Proliferation of Digital Rights Media

There are more and more sites now selling or providing digital content. New ones launch each day. Typically, these sites are categorized by the manner in which the content is delivered to prospective users: either by streaming or in the form of a download. As there are so many, I will keep my discussion limited...